Our approach, based on the book Lean Impact: How to innovate for radically greater good by Spring Impact Senior Advisor Ann Mei Chang, helps teams quickly move from a big audacious goal to small experiments that help create sustainable and scalable solutions faster.
Lean Impact is based on three principles:
- Think Big – set audacious goals and build an engine for growth that will move the needle relative to the size of the problem
- Start Small – build the agility to run fast experiments and drive feedback loops that will accelerate your pace of learning and reduce waste of time and money
- Relentlessly Seek Impact – identify and track the metrics that matter to increase impact and scale