Spring Impact makes strategic US hire to drive impact at scale

Spring Impact has appointed Afira DeVries as a new US Director, boosting its North American offering to drive further impact at scale.

Previously President and CEO of United Way of Roanoke Valley, a not-for-profit coalition of charitable organizations across the US, DeVries brings extensive experience of working with mission-driven organizations and philanthropists, following her 22-year career within the network.

Dan Berelowitz, CEO and Co-Founder of Spring Impact, welcomed DeVries to the organization:

“Afira’s deep knowledge of philanthropy and social change, coupled with her inspirational leadership and innovative approach, makes her the perfect candidate to join us in driving dramatic social impact at scale in the US and beyond.”

DeVries joins Spring Impact at a key point in its growth, following the 2014 opening of its San Francisco office.

A global not-for profit that was founded in London in 2011, Spring Impact has pioneered a unique field of specialism through its mission to transform how the social sector scales impact. It partners with organizations that are tackling the toughest social problems in the US and around the world – from homelessness to food poverty.

Commenting on her appointment Afira DeVries said:

“Spring Impact is an amazing enterprise and a true trailblazer that’s focused on helping organizations expand their impact. Those of us who’ve been practitioners of effective social interventions know that communities benefit when good ideas reach more people. I am looking forward to joining the team and being part of its exciting growth journey in the US.”

As a proponent of impact-based scale, DeVries is well placed to help drive Spring Impact’s expansion in the US, particularly in its work supporting innovative funders and philanthropists to scale social impact. As an Afro-Latina DeVries has a strong appreciation of diverse perspectives and issues impacting marginalized communities.

Under her leadership, United Way of Roanoke Valley benefited from a new strategic vision that focuses on funding community collaborations with measurable successes rather than individual programs.

Along with overseeing the investment of approximately $22 million in quality programs, initiatives and community partner grants, DeVries also drove the effort to leverage donor support with grants and investments to multiply community investments ten-fold.

DeVries also launched a regional social justice initiative designed to boldly address systemic racism and facilitate community-wide dialogue addressing racial discord, work that is now being replicated throughout western Virginia.


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