The Guardian: Social Enterprise Franchise, A 10-Question Test

An article written by Dan Berelowitz, CEO & Founder at ICSF, detailing what social sector organisations need to have in place before franchising.

We all know what franchising is. We’re surrounded by successful examples from fast-food restaurants to coffee shops. They work because companies give the franchisees a template to work from to establish a high-quality successful business quickly.

Social franchising operates on exactly the same principle: a proven social change project is turned into a ‘franchise’ and then quickly replicated. The difference here is that rather than creating profits for shareholders, the aim is to create benefits to society. 

Read our article ‘Social Enterprise Franchise, A 10-Question Test‘ published on The Guardian.

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